Deconstructing Click Tracking Links

Overview

Let’s deconstruct this example click tracking link from a campaign:

https://example.com/ga/click/2-20468219-18-64-113-706-9b643bb737-e6ec62d0e1

It contains:

1. https://example.com/ga/click/ - The base click tracking URL, derived from the URL Domain setting.
2. 2 - The URL format version number. This exists so we can update the URL format in the future without breaking compatibility for existing links.
3. 20468219 - The subscriber ID the link was sent to.
4. 18 - The ListID the link was sent to.
5. 64 - The Campaign ID the link is in.
6. 113 - The Stat Slice ID, which is an internal value we use to determine where to put the stats for this link.
7. 706 - The link ID, which is the database identifier for the link.
8. 9b643bb737 - An anti-tamper code used to ensure clicks are real.
9. e6ec62d0e - An anti-tamper code that’s used as a more general security measure on all URLs in emails sent by Studio to ensure the address wasn’t tampered with.

Web Interface Lookups

Once you’ve identified the subscriber ID and ListID, you can look up information about the mailing list, subscriber, or campaign.

Mailing List

To look up information on the mailing list, go to the following URL:

• https://HOSTNAME/ga/mailing_lists/LIST_ID

Make The following replacements:

1. Replace HOSTNAME with your GreenArrow Studio server’s hostname.
2. Replace LIST_ID with the ListID.

Subscriber

To look up information on the subscriber, append the following to the Mailing List URL from the previous section:

• /subscribers/SUBSCRIBER_ID

Make The following replacements:

1. Replace SUBSCRIBER_ID with the actual subscriber ID.

Campaign

To look up information on the campaign, go to the following URL:

• https://HOSTNAME/ga/campaigns/CAMPAIGN_ID

Make The following replacements:

1. Replace HOSTNAME with your GreenArrow Studio server’s hostname.
2. Replace CAMPAIGN_ID with the Campaign ID.